
For example, you or an SEO that you’ve hired may have built bad links to your site via paid links or other link schemes that violate our quality guidelines. In some circumstances, incoming links can affect Google’s opinion of a page or site.

Google works very hard to make sure that actions on third-party sites do not negatively affect a website.

The links have caused a manual action, or likely will cause a manual action, on your site.You have a considerable number of spammy, artificial, or low-quality links pointing to your site,.In most cases, Google can assess which links to trust without additional guidance, so most sites will not need to use this tool. If used incorrectly, this feature can potentially harm your site’s performance in Google Search results. This is an advanced feature and should only be used with caution.
